Creative Streetwear Collaboration Compendium
Role: Researcher, Art Direction, Editorial Design
Year: 2019
This compendium is the first stage of research before beginning the dissertation for the final year project of college. The compendium is an area of research that the designer have a deep interest in. The area Edmund chose was the collaboration aspect in fashion. Having a deep interest in street fashion, Edmund have always wanted to understand the creative process behind hype releases involving the partnerships between creatives. Collaboration have caused massive jams in online releases and long queues from in-store release. The compendium takes a deeper look into how fashion brands choose partners to collaborate and the objective behind the collaboration.